 |
| Registered users' entry |
 |
||||||||||||||||||||
|
||||||||||||||||||||
| Main / Company |
|
|
|
|
About Who we are Mytrix is a company specializing in statistical research on the Internet and the development of Internet-related technological solutions. Our main project is an independent, highly sophisticated Internet statistics system distinguishing itself by its accuracy , reliability and unique approach. Apart from this main project, activities by Mytrix include the development of software packages and web resources of varous kinds as well as that of tailor-made solutions in the measurement of activity intranet and internet users. Furthermore, we conduct market surveys on the Internet and its various target groups. An impressive resume Although Mytrix was founded in 1999 one could hardly call us inexperienced. Our statistics system has been developed using the most advanced technology, and with a highly qualified analytic staff working for us, we have an impressive knowledge base to rely on. Mytrix offers the free service-package Tracker, the professional service Tracker Pro and the external log file analysis system Mytrix Analyzer. More than 150 thousand resources are using our services by now. At the moment Mytrix is developing an advertising campaign analysis system - Mytrix AdMonitor - and the service package Mytrix eCommerce. The Internet market surveys conducted by Mytrix are used by leading Internet and IT companies and are often quoted by various periodical publications and market research companies. Apart from this, Mytrix has opened local-language services in various European countries. A unique approach Too often Internet statistics, or statistics in general, are being conceived of as something independent from the rest of the management process. Information about the behaviour of (potential) clients is being considered the unique territory of marketeers and advertising experts.  At Mytrix we hold a different opinion. In the end, the existence of any web site depends on its audience. Or, in other words, in order to survive in the stormy Internet business, you'll have to serve your visitors better than other resources do. That's why we strongly believe that tendencies in visitors' behaviour should be taken seriously and should be the cornerstone of all aspects of web site management: from graphics design to advertising strategies, research should be a full-blown factor when managing any self-respecting resource. Furthermore, figures do not always represent facts. Quantitive data are only the beginning and are useless without an adequate interpretation framework. At Mytrix, we believe that not the quantitative question is the most important one, but the questions "how" and "why?", and that the answers to this main questions remain hidden in the 'raw' data. From our point of view, questions like "What exactly is happening on my site?", "Why do my visitors do what they do?" and "What are the critical factors in the success of my resource" are the key ones, and should be treated accordingly. It are these convictions that make Mytrix what it is: an Internet statistics supplier with an unique approach. This approach is reflected by, for example, the large number of analytical and comparitive reports in our service, the well-documentedness of our service's statistical reports, and the use of various unique concepts making it easier to discern key tendencies from accidental statistical facts. |
||||||||||||||||
|
|
|
|
|
SERVICE:
Technical support
Users' forum
Glossary
FAQ |
|
|
© 2000 Mytrix Inc. Mytrix® is a registered trademark Privacy policy | Terms and conditions |